<div><strong>JOB SUMMARY<br></strong><br></div><div>The Vice President of Marketing serves on Gather’s Senior Leadership Team and reports directly to the CEO. This role exists to architect and lead the global growth engine of the movement.</div><div><br>The VP of Marketing is responsible for shaping and executing a unified marketing and growth strategy that moves people from awareness to engagement to long term participation and generosity. This includes broad appeal fundraising, event registration and ticket sales, audience growth, monthly donor conversion, and global digital expansion.<br><br></div><div>This leader brings both spiritual discernment and technical excellence, pairing compelling movement storytelling with disciplined funnel strategy, CRM mastery, and data driven execution. The VP of Marketing will oversee a growing internal team, lead and coordinate multiple global agencies and partners, and collaborate closely with Development, Events, and Operations to ensure Gather’s message and mission scale with clarity, urgency, and integrity.<br><br></div><div><strong>CORE RESPONSIBILITIES</strong></div><h3>Strategic Leadership</h3><ul><li>Serve on the Senior Leadership Team, contributing to organization-wide strategy and ensuring marketing is fully aligned with Gather’s mission, growth goals, and theological convictions.</li><li>Translate the long term vision of Gather into clear marketing priorities, annual plans, and executable roadmaps.</li></ul><div><br></div><h3>Marketing Growth and Funnel Strategy</h3><ul><li>Design and oversee a comprehensive global marketing strategy that grows awareness, engagement, and generosity across Gather’s ecosystem.</li><li>Build and optimize full funnel pathways that move audiences from first touch to active participation and monthly donor commitment.</li><li>Ensure marketing strategy supports major initiatives including Gather events, city movements, discipleship products, and broad appeal fundraising campaigns.</li></ul><div><br></div><h3>CRM, Data, and Performance Ownership</h3><ul><li>Own and leverage Gather’s CRM and marketing automation systems, including HubSpot, to drive segmentation, personalization, reporting, and conversion optimization.</li><li>Establish clear KPIs across acquisition, engagement, conversion, and retention, using data to inform strategy and continuously improve performance.</li><li>Partner closely with Development to align donor journeys, reporting, and lifetime value strategy.</li></ul><div><br></div><h3>Fundraising and Generosity Campaigns</h3><ul><li>Lead the marketing strategy for broad appeal fundraising efforts, including digital campaigns that inspire generosity tied to eternal impact.</li><li>Collaborate with Development to clearly articulate “your gift makes this possible” outcomes and translate them into compelling donor facing messaging and funnels.</li><li>Support the growth of monthly giving as a key engine for sustaining the movement.</li></ul><div><br></div><h3>Movement Storytelling and Brand Stewardship</h3><ul><li>Champion a unified brand voice that reflects the urgency, hope, and shared ownership of revival.</li><li>Ensure Gather’s story consistently communicates that the movement grows when each of us says yes and plays our part.</li><li>Oversee content strategy across platforms to amplify testimonies, gospel impact, and global momentum.</li></ul><div><br></div><h3>Team and Agency Leadership</h3><ul><li>Lead, develop, and empower a high performing Marketing Team with clarity, accountability, and trust.</li><li>Direct and coordinate multiple external agencies, creative partners, and vendors across regions and disciplines.</li><li>Ensure internal and external teams are aligned around shared goals, timelines, and outcomes.</li></ul><div><br></div><h3>Distribution and Partnership Leverage</h3><ul><li>Identify and activate strategic distribution partners including churches, networks, platforms, media partners, and influencers to exponentially expand reach.</li><li>Design campaigns and partnerships that expand reach beyond Gather-owned channels and drive exponential growth in audience engagement.</li></ul><div><br><strong>QUALIFICATIONS AND EXPERIENCE</strong></div><ul><li>Demonstrated senior level leadership experience in marketing, growth, or communications within a nonprofit, ministry, or mission driven organization.</li><li>Proven success building and scaling digital funnels that drive conversion, engagement, and recurring giving.</li><li>Deep working knowledge of CRM and marketing automation platforms, including HubSpot.</li><li>Experience leading multi person teams and managing complex agency ecosystems across regions or disciplines.</li><li>Strong grasp of digital analytics, performance marketing, storytelling, and audience growth strategy.</li><li>Experience leveraging partnerships and distribution channels to significantly expand reach.</li><li>Cross cultural or global marketing experience strongly preferred.</li></ul><div><br><strong>LEADERSHIP AND CULTURAL FIT</strong></div><ul><li>A vibrant personal faith in Jesus Christ and a deep commitment to the Great Commission.</li><li>Leads with humility, courage, clarity, and spiritual maturity.</li><li>Thrives in a fast moving, relational, collaborative environment with high ownership and high trust.</li><li>Comfortable navigating ambiguity while building systems that scale.</li><li>Willingness to travel for Gather events and key organizational moments.</li></ul><div><br><strong>WHY THIS ROLE MATTERS</strong></div><div>This is not simply a marketing role. It is an invitation to help steward and scale a move of God.<br><br></div><div>As Vice President of Marketing, you will help shape how millions encounter the vision of Gather, how stories of revival ignite faith around the world, and how everyday believers are invited into lasting participation. This role exists to help the Church see what God is doing and step into it together.<br><br></div><div><strong>REPORTING AND LOGISTICS</strong></div><ul><li>Reports to the CEO</li><li>Full time, exempt</li><li>Remote position with quarterly in person All Team gatherings and event travel</li></ul><div><br><strong>BENEFITS</strong></div><ul><li>Employer paid healthcare insurance for employee and family</li><li>Employer paid hospital insurance plan</li><li>Unlimited paid time off</li></ul><div><strong><br>ABOUT GATHER</strong></div><div><br>Gather is a global ministry igniting a movement of revival through large scale gatherings, discipleship initiatives, and digital storytelling. What began as a catalytic moment with Gather25 has already led to tens of thousands of salvations, renewed faith among believers, and visible transformation in communities around the world.<br><br></div><div>Gather exists to stoke revival fires everywhere by creating spaces where people encounter God’s presence, unite across denominations, and are equipped to share their faith. We believe revival multiplies when everyday believers say yes and step into their role as the Church.</div><div><br>Led by Jennie Allen, Gather’s mission is built on three pillars:</div><ul><li><strong>Gather</strong> by hosting global and citywide events that mobilize the Church in prayer, worship, and mission</li><li><strong>Mobilize</strong> by providing tools, discipleship models, and digital resources that empower believers to live and lead revival in their own communities</li><li><strong>Ignite</strong> by amplifying stories of gospel transformation through digital platforms that awaken belief and prayer worldwide</li></ul><div><br>By 2033, Gather aims to gather 1 billion people, see 250 million new believers, unite 1,000 cities, and mobilize 1 million intercessors praying for revival. To steward this vision, Gather is raising $45 million over two years to fuel global gatherings, discipleship infrastructure, and scalable digital reach.</div>

VP of Marketing

<div><strong>Who We Are<br></strong><br></div><div>CV (Christian Vision) is a global organization that exists to introduce people to Jesus and encourage them to become his true followers. Founded in 1988 by Robert Edmiston, CV is driven by a pioneering spirit embracing creativity and innovation to advance evangelism through new horizons, in both physical and digital realms.<br><br></div><div>Are you passionate about sharing the gospel and motivated by a desire to create meaningful change at scale? CV offers a unique mission-driven opportunity to join a team forging bold frontiers in evangelism.</div><div><br></div><div><strong>Job Overview<br></strong><br></div><div>We are seeking a skilled, creative, and strategic Operations Manager who shares our passion for evangelism and wants to join our dynamic team in <strong>Dallas, United States</strong>.<br><br></div><div>This role is responsible for ensuring the systems, tools, workflows, and data infrastructure supporting the CV Platform are efficient, secure, and scalable. Reporting to the Initiative Lead, you will oversee platform operations, vendor relationships, workflow alignment, and the product backlog to enable smooth publishing, accurate data, and reliable integrations.<br><br></div><div>Working closely with Content, Marketing, Localisation, and Operations teams, you will maintain a high-performing CV Platform website and ensure data governance best practices are upheld—requiring fluency in analytics, reporting, and operational decision-making.<br><br></div><div><strong>Specific Responsibilities<br></strong><br></div><ul><li>Lead the CV Platform product backlog, translating strategic direction from the Initiative Lead into actionable development plans with clear sequencing and resource allocation.</li><li>Maintain and improve Jira, Craft CMS, and project management workflows (including asset naming, metadata, and versioning) to ensure operational quality and accurate reporting across tools such as ClickUp.</li><li>Serve as primary liaison to the Platform Development Partner, managing performance, scope, delivery timelines, and contract discussions for additional development capacity.</li><li>Act as a coordination point for cross-functional priorities, synthesising input from content, marketing, localisation, data, and leadership to support informed decision-making.</li><li>Support shared KPI alignment by collaborating with peer managers and ensuring data accuracy, consistent metric definitions, and operational clarity.</li><li>Oversee the integration and interpretation of performance data (GA4, Power BI, HubSpot, Craft CMS), partnering with the Data Analyst to validate pipelines, reconcile discrepancies, and surface insights that guide optimisation across campaigns and content.</li><li>Maintain CMS permissions and provisioning to ensure platform security, governance, and role-based access integrity.</li><li>Refine SOPs and timelines for content creation, localisation, publishing, and campaign execution, driving adoption of tools and processes that enhance cross-team efficiency and collaboration.</li><li>Manage CV Platform operations budgets in NetSuite, tracking expenditure against quarterly forecasts and reporting on vendor contracts, tools, travel, and team development.</li><li>Line-manage the Technical Product Specialist, Systems Integration Specialist, and Data Analyst, leading one-to-ones, resolving blockers, and supporting professional development.</li><li>Promote shared accountability across teams and empower staff to drive process innovation and system improvements that increase CV Platform efficiency and impact.</li><li>As part of a global organisation, you will be required to collaborate across time zones, which may involve out-of-hours availability.</li></ul><div>&nbsp;<br><br></div><div><strong>General Responsibilities<br></strong><br></div><div>Fulfil all duties outlined above for this specific role, and as directed below for all team members within CV. This includes, but is not limited to:<br><br></div><ul><li>Actively pursue personal, professional, and spiritual growth.</li><li>Contribute positively to our team culture by upholding CV’s values in attitude and action.</li><li>Comply with all CV policies, procedures, and regulatory requirements.</li><li>Maintain confidentiality and demonstrate integrity in all matters.</li><li>Engage fully in staff and team meetings, collaboration, and communication.</li><li>Commit to continuous learning and development as needed for the role.</li><li>Foster respectful, clear, and constructive communication across all interactions.</li><li>A practising Christian in full agreement with the CV Statement of Faith.&nbsp;</li><li>Actively involved in a local church or Christian faith community.&nbsp;</li><li>Committed to living according to biblical values.</li></ul><div>&nbsp;<br><br></div><div><strong>Skills, Experience and Education<br></strong><br></div><ul><li>Bachelor’s degree in Business, Information Systems, Digital Media, or a related field, or equivalent professional experience.</li><li>3–5 years’ experience in operations, digital project management, platform administration, or a related technical role.</li><li>Experience managing digital publishing workflows, CMS operations, and multi-step content delivery pipelines.</li><li>Proven ability to coordinate cross-functional priorities across content, marketing, localisation, data, and development teams.</li><li>Experience managing vendor relationships and collaborating with third-party development partners.</li><li>Experience with operational budgeting, forecasting, or resource allocation (preferred).</li><li>Strong working knowledge of Jira, Craft CMS, and collaboration/project management tools.</li><li>Advanced proficiency in analytics/reporting tools (GA4, Power BI, HubSpot), with ability to translate data into actionable insights.</li><li>Solid understanding of web platform architecture, APIs, and system integrations.</li><li>Familiarity with data pipelines, tracking implementations, and CMS internationalisation.</li><li>Understanding of GDPR and data governance best practices.</li><li>Exceptional organisational skills, with a bias for clarity, structure, and consistency.</li><li>Effective communicator and team leader with strong problem-solving skills.</li><li>Personally aligned with CV’s Christian mission and values; comfortable operating in a faith-based environment.</li></ul>

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